This plan is the result of reThink Green working with students in the Masters of Design in Strategic Foresight and Innovation at OCAD University: Tom Kasanda, Kimberly Peter and Michael Schaus. As part of their curriculum students in this program study Business Model Innovation by working with an organization to understand its present position and suggest a strategic innovation.
Over the course of several months, the OCAD University team worked closely with the Executive Director, culminating in an in-person work session in Toronto. The results of this project were presented to the Board of Directors and then at the 2016 Annual General Meeting. This work informed the work of the Board of Directors and staff to develop this strategic plan.